Olga Ruzanova

Olga Ruzanova

Digital Producer, Illustrator,
Marketing Communication Specialist
Here I collected some of my works relating to 360-marketing campaigns, including advertising in social networks, targeted advertisiment, copywriting, design, video editing, creating marketing strategy and advertising plan.
Feel free to contact me if you need promotion of your services, product or event.


Illustration
Illustration, logos, animation:
Production
Goal: to win the prize at Best European Award-2017, internation contest of event industry for Russian event-company, which is specialized on corporate parties.
Task area: managing the project, analylsing the risks, video production, scriptwriting, translations, adopting the project to the award application form.
Result: the project was shortlisted as one of the best Teambuilding events of the Best European Award-2017 contest
Website of the Award: http://www.beaworldfestival.com/
http://www.beaworldfestival.com/shortlist/
(shortlisted events)
Project name: V Tochku Persona, HSE university tv-show
Task area: searching for the guest, scriptwriting, video recording management
Project name: Russia VS Switzerland. Chocolate. Travel show.
Task area: idea of the format, managing the project, organising, filming, scriptwriting
Project name: Migros VS Coop. Marketing survey in focus groups.
Task area: creating a visualization of the marketing research on competition of two major Swiss grocery chains. Filming, scriptwriting, interviewing, video editing
Project name: Video commercial for "Termotech", stretching ceilings manufacturer
Task area: creating a short video ad, scriptwriting, graphic and video design, voicing, video production
Project name: A quick guide to Native Advertising
Task area: YouTube series about modern tools of advertising for professional blog in advertising area
Report of the project
Project name: Blog about Money in Switzerland
Task area: YouTube series about modern tools of advertising for professional blog in advertising area
Marketing communications
Marketing plan for HUBLOT
Case: Marketing strategy and analysis of The Base fitness centre by Adidas
Text generation
Commercial offer (development of logistic park Dega in Noginsk, Moscow region)
Translations and adaptation of the "Salina" website (ENG RUS)
Translations and adaptation of the catalogs of the machine oils "GermanMirror" (ENG RUS)
Press release (RBTH.com, English)
News Oscial company to take part in the international exhibition (English)
Marketing kits
Media kit of RBTH.com (English)
Media kit of "Rossiyskaya Gazeta" (Russian)
Advertorials
Advertorial for "Blizko-Remont" magazine, "Termotech" stratching ceilings
Creatives and mottos
Creatives for RBTH.com :
Creatives for the print version of RBTH.COM :
Brand identity
Brand identity and POS materials for "Solovyinaya Roscha", cottage estate
Scripts for the radio
Radio ad for "Thermotech" stratching ceilings
Landing pages
Christmas SMM competiton for the "Solovyinaya Roscha" cottage estate. (LP-Generator)
Longread (High Scool of Economics study project-2017)
VideoAds
Video a for the TV ad, "Termotech" stratching ceilings. Designing drafts for animation, videoproduction
Screenplay outlines
Screenplay Scenario for the "Doping Test" show (study project for HSE)
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